Sensitive Content and the Benefits of Choosing Suitability Over Safety

Sit in and listen to leading advertising industry executives as they discuss sensitive content and the benefit of choosing brand suitability solutions over brand safety.

GumGum CEO Phil Schraeder and global marketing advisor Lisa Licht are joined by Paul Wallace, the Global VP of Commercial Products and Services for the Vice Media Group and Tara DeVeaux, the EVP/CMO at Wild Card and 3AM to chat about current brand safety trends. With more and more valuable content being blocked by large-scale keyword targeting, tune in to find out why now is the time to shift focus from brand safety to brand suitability.