Welcome to your quarterly look at how culture, emotion, and audience behavior move together.

‍Powered by the Mindset Graph™, State of Mindset reveals the data and insights that shaped the season and why they are crucial for brands to tap into.

Here is a small preview of what you will find inside:

• The forces shaping seasonal and cultural behavior
• How audiences moved across travel, game day, and dining
• The early signals shaping the months ahead

‍Download the full report to explore every insight in detail.

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